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Philippines Country Information

Philippines Country Director:
Lucila Bance
Counseling and Career Center
University of Santo Tomas

2017 APCDA Conference in Manila by Professor N.K. Chadha

Opening of the Conference
It was wonderful to see so many of you in the Philippines at our APCDA 2017 Conference, which offered cutting-edge information, encouragement, and warm camaraderie. I feel so honored to be the president of this association, which works hard to achieve great things in support of the association, our fellow members, and the profession.

The 2017 conference was informative and full of knowledge and fun. Dr. Santamaria's talk on the history of career counseling was a great learning for young scholars and learned practitioners. Dr. Hechanova's contribution to the conference was immense in terms of enlightening the audience about generational differences and their impact on the workforce of the future. Everyone in the session was mesmerised when Dr. Bright presented the latest thinking on the Chaos Theory of Careers. Of course, these presentations cannot be easily forgotten.

Lunch Break
There were many fascinating presentations — from 16 countries, including Australia, Canada, Egypt, Hong Kong, India, Japan, Korea, Macau, Pakistan, Philippines, Saudi Arabia, Singapore, Taiwan, USA, and Vietnam. Topics covered every imaginable aspect of career services, from exciting new research to software that makes job search skills fun to learn. Both the research sessions and many of the presentations offered practical, useful ideas for improving career services in specific settings and a variety of new ideas for career professionals. I would like to welcome all the new members and first time attendees for their willingness to learn and contribute to the association.
Ateneo Career Center Staff
This outstanding program would not have been possible without the generous support of our conference sponsors- Kuder and the Career Planning Network. We were also happy to have exhibitors Abundanz Consulting and Suzhou Success Partners. Our deep gratitude goes to our sponsors, donors, and friends for their ongoing generosity. The APCDA Member Committee deserve a huge round of applause for making close ties with our sponsors and communicating with them for their support and long-term association.
> Marikina Dance Troupe

Attendees made new friends and enjoyed catching up with the old ones. The Ateneo Career Center staff did a great job of looking into every minute detail so that the conference ran smoothly. The Board of APPCU (Association of Placement Practitioners of Colleges and Universities) assisted with registering attendees. The entire schedule, plenary sessions, workshops, Audio-visual equipments, hotel accommodations, meetings, social events and above all the food arrangements were flawlessly organized. We will long remember the great food and beautiful folk dance at the Reception, and the attendees who joined in dancing the Tinikling. The Silent Auction was quite successful, earning $350 toward scholarships for the 2018 conference.

I am not saying goodbye to my attendees. We are going to meet and share knowledge and friendship next year in Beijing. I know many of you have already planned to be there.

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The Philippines — a Haven of Festivals by Aira Leigh C. Bagtas

If you visit the Philippines in spring or summer, you have your choice of "fun in the sun," or joining festivals or fiestas. Attending these celebrations not only ensures a good time (and a full stomach) but also provides a deeper insight into Philippine culture and traditions.

Click here to read the full article.

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Ateneans At The Vanguard Of Nation-Building by Florence Ladion

In 1872, a 12 year old Jose Rizal entered the Ateneo Municipal de Manila (now the Ateneo de Manila University) where for the next five years, he was immersed in studies that not only sharpened his intellectual capability but also deepened his love for God and country. Such were, and still are, the strongest attractions of an Ateneo education.

For more than 150 years now, the Ateneo de Manila University has remained one of the most prestigious and comprehensive universities in Southeast Asia — participating meaningfully amidst the changing national and global milieus. The Ateneo has been at the vanguard of contributing to nation building. Drawing from the Jesuit tradition of faith, character formation, justice and civic engagement, Ateneans are taught to grow personally and spiritually. They are encouraged to not just think of themselves but also of their communities. "To be men and women for others" is at the core of every Jesuit identity, and ultimately, of every Atenean.

Ateneo's gentle genius, the late Fr. Horacio de la Costa, SJ, was one of them.

An effective communicator, extraordinary writer and esteemed historian, de la Costa was the first Filipino Superior of the Philippine Province of the Society of Jesus. This remarkable accomplishment was followed with an appointment as General Assistant and Consultor to then Jesuit General Fr. Pedro Arrupe. Yet, what may most be remembered about de la Costa was not his long list of achievements nor his writings, it was that he used his exceptional talents to give glory to God and serve others. He did everything with love, devotion, and service, whether it was writing Light Cavalry (a book about the 400th anniversary of the Society of Jesus) or imparting knowledge to younger Ateneans as a History professor. He was even awarded the Medal of Freedom by the United States government for his role in helping the resistance movement during World War II.

With an education rooted in Ignatian spirituality, it is not surprising to see Ateneans championing the rights of those most vulnerable. Ateneans are change catalysts and who better to personify this than two men who gave up their life fighting for democracy: Edgar Jopson and Evelio Javier.

Jopson, like Rizal and de la Costa, was an excellent student — graduating valedictorian at the Ateneo High School and cum laude, BS Management Engineering at the Ateneo de Manila University. A recipient of the Ten Outstanding Young Men in 1970, Jopson was one of the bold young men who fought tirelessly against the viciousness of Martial Law. He was at the forefront of seeking political change until his death at the hands of the military in 1982.

Javier also graduated from the Ateneo High School with first honors. In 1963, he completed his AB History and Government and went on to study at the Ateneo Law School. As the youngest provincial governor in the Philippines at the time – he was 29 years old – Javier's passion for service and dedication personified the Ignatian spirit of faith, courage, and justice. At the peak of the snap presidential elections, Javier was killed by hooded gun men. His untimely demise on Feb. 11, 1986 was seen as one of the flames that ignited the 1986 People Power Revolution.

The Ateneo way is a way of oblation. More than harnessing the academic excellence of its students, the Ateneo helps mold future leaders who will be at the forefront of nation building. Noted alumni who contribute through jobs and growth are business tycoons Manuel V. Pangilinan (First Pacific), Lourdes Josephine Gotianum (Filinvest Development), Roberto Ongpin (Alphaland Corporation), Alfredo Ramos (National Bookstore), and Tomas Alcantara (Alson Consolidated Resources), to name a few. Young alumni like (Reese Fernandez-Ruiz (Rags2Riches), Mark Ruiz (Hapinoy) and Eleanor Pinugu (Mano Amiga Philippines) are also doing their part in addressing developmental problems through their social enterprises. Fernandez-Ruiz was, in fact, included in Forbes' 30 under 30 Social Entrepreneurs for 2015.

The Ateneo is committed to help rebuild the nation and has scaled up efforts through various initiatives. Among such programs are Gawad Kalinga (which helps build homes and communities in depressed areas); Pathways to Higher Education (assists academically-gifted but underprivileged youth from the public school system complete college education); the Ateneo Center for Educational Development (helps improve public basic education through programs); and the Disaster Response and Management team (assists in helping victims of natural calamities).

One hundred forty-four years after our national hero Jose Rizal became an Atenean, the Ateneo de Manila University continues to form men and women who will build knowledge, inspire and empower others, but most especially, use their gifts and talents for the greater glory of God.

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Update on Career Services in the Philippines by Florence T. Ladion

With the shift in academic calendar already in full swing at the Ateneo de Manila University – as well as in three other major universities in Metro Manila – career development practitioners have taken the extended summer break to re-tool by actively participating in local conventions and global conferences. Such activities were pursued in light of the University's thrust of internationalization and to emphasize that "Ateneo is Ready to Sync with the World."

In local circles, the Career Development Association of the Philippines (CDAP) held its Mid-Year Convention May 13-15, 2015. With the theme, "Level Up Your Score: Finding Meaning Behind Your Career," key issues were discussed by featured speakers including: Jocelyn Pick (Managing Director, Profiles Asia Pacific) and Robert Policarpio (President, People Management Association of the Philippines) to represent industry; Felicidad Zurbano (Assistant Executive Director, TESDA National Institute for Technical Education and Skills Development) who gave the perspective of government and Maria Teresa Medado (Managing Director, Asia Pacific College) who spoke on behalf of the academic sector. For more details on this event, please go to:

Finally, the Ateneo de Manila University made a mark in the recently-concluded NCDA Conference held in Denver, as Carla Siojo (Director, Ateneo Office of Placement and Career Services and APCDA Philippines Country Director) presented in a panel on "When Asian Women Consider Career Options." Moderated by former NCDA President Cheri Butler, Siojo shared how Filipino women are empowered to pursue their dual role of income-earner and homemaker. In stark contrast, speakers from Japan, Taiwan, and South Korea shared how cultural beliefs and practices continue to limit women's career opportunities even in these supposedly more developed Asian countries. Attendees featured practitioners, notably from Singapore and the US, who exchanged insights as panelists answered questions on: (1) the most pressing challenges confronting women in their country today and (2) what could be done differently to address such challenges.

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Career Development in the Philippines: A Rough Sketch of June 2014 to February 2015 by Carmen Siojo

Individual and group Career Counseling/Consultation (face-to-face and/or online) as well as on-campus recruitment initiatives (e.g. recruitment presentations, pre-employment testing) with Students and Alumni typically take place throughout the year at most universities and colleges in the tertiary level in the Philippines. Most institutions resume classes in June and begin career orientation programs for juniors and seniors in July. Mid-year conventions for the two major career professional organizations take place in August.

APPCU is committed to assist in the establishment, growth, and development of functional placement programs of its member schools. More specifically, it seeks to:

  1. enhance the knowledge, competencies, and opportunities for professional development of each member;
  2. make resources and information available to its member schools for the effective and efficient delivery of their placement services;
  3. strengthen linkages among member schools and with partners in the four employment sectors.

In September, employers start doing university roadshows for their flagship recruitment programs. And from fall through December, a series of career panel discussions and networking sessions are scheduled and organized by career field/ industry. The fall, specifically October, also finds employers conducting rounds at the many higher education institutions to filter top teams as university representatives for international marketing competitions. And in December, plans get underway for based career fairs. These fairs are scheduled as week-long events in January. And in February, week-long events include on-campus mock interviews..

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